Bring your sales forward
Our seminar program “Success in Sales” systematically builds up your target competence in sales from expert to master to leader.
- Training sales situations
- Structure of the sales organization
- Establish sales processes
A tight competition, product unity, a cross-cultural network, financial and environmental goals as well as social trends set new challenges for companies, organizations as well as employees in sales and distribution especially in B2B. Only by means of targeted instruction and coaching they will be able to cope with the increased demands and create clear advantages in their interaction with potential customers. With our best-in-class inhouse seminars, we build sales competencies and pave the way for stronger customer relationships and bonds. The goal is a highly motivated salesperson who delivers top performance – a salesperson with high motivation, persuasiveness and closing skills. We round off our offering with workshops and seminars for the successful leadership of sales representatives and office staff in particular.
Learn to sell even better with 1:1 coaching
In our trainings you will learn the basics of successful selling and how to put them into practice. During the coaching – individually or in a team – we look together at the implementation and define the setting to sell better and more target-oriented.
Inhouse and at your site. We offer our inhouse trainings to individual sales staff in the context of your company.
Our sales training courses are always designed to meet your individual needs. Therefore, we should have an initial, non-binding conversation to outline your goals so that we can make you an individual offer.
All our sales training courses can also be run as inhouse online training.
Free dates
Unfortunately, there are currently no appointments in the sales area. Be informed via the newsletter.
No suitable course listed? Do you want an online course just for your team? Then take a look at our 90/30 sessions, or make an appointment for a no-obligation meeting. We will be happy to create an individual bundle for you!
Our open dates are available for individuals.
Di, 10.01.23
Sales with prospect
Fr, 13.01.23
Sales psychology I: Communication
Di, 17.01.23
Sales psychology II: Personality and types
Fr, 27.01.23
Dealing with demanding conversation partners
Mo, 30.01.23
Elevator Pitch
What our participants say about the sales training courses
Really invigorating training! A lot of useful hints, the trainer pushed everybody to participate in the training. Excellent trainer!
Patrice Rabian, Head of department
R. Bosch France
The training was excellent . I really enjoyed the 3 half days with Guenter, It was full of new take-aways and corrections. I can say that this training meets exactly my expectation since I'm from technical background and needed that right amount of information . Thank you for the great training and enjoyable moments , I can't wait to put on practice all the new knowledge .
Abdelhadi Asslam, KAM
Great experience for sales activities and he has good items and topics to lead all time. Definitely it would be beneficial through F2F seminar such interactions between humans as real sales actions Many thanks
Ho Choul Lee, Senior Sales Manager
Very satisfied with topic, content and core benefits
Djordje Blagojevic, Key Account Manager
Great training offer. Very inspiring and motivating coach (Günter Isbrandt).
Sebastian Peissner, Technical Sales Lead
Bosch
The training has been completely over expectations; first point : everyone with the camera ON, which engages you from the very early moment. The trainer has made it very dynamic, interactive and has woken up our curiosity at every moment. The topics we have discussed, the hints and tricks given, and the conclusions we got were for sure useful fur our daily work. I fully recommend the training; there were many many points written down to be put in practice. Thank you very much
Elena García Parra, EU2/SQW2.2
This training was a great moment to shape changes ! A good mix between theory and role plays, lots of useful hints and opportunities for self-reflection.
Olivier Garin, Business Developper New Businesses
Robert Bosch France
Interesting training, with good insights on how to act and prepare in different situations. Having the practical training and preparation was also very nice to practice in the scenarios that different people needed.
Matheus Fumiya Longhi, Global portfolio manager
Great training! Thanks to Guenter! Very interactive and encouraging approach. I did enjoyed 3 days and all the exercises that we`ve done together in a team. All the best to the trainer in his future projects!
Daria Smirnova, Sales PS for JLR
Training modules tailored to your sales targets
PowerMesseBriefing für Standleiter
In diesem Training speziell für Standleiter werden die wichtigsten Aspekte der aktiven Kommunikationsarbeit auf einem Stand vertraut gemacht. Sie erfahren im Rahmen des Messebriefing praxisorientierte Möglichkeiten, ihr Standteam gut auf den Einsatz vorzubereiten und während der Messe zu begleiten.
Read morePowerMesseBriefing für Standpersonal
In diesem Training werden Standmitarbeiter mit den wichtigsten Aspekten einer professionellen Kommunikationsarbeit in einem Messeteam vertraut gemacht. Sie erfahren, wie man Besucher proaktiv für sich gewinnt, zielorientiert Messegespräche führt und Kundenorientierung sichtbar macht.
Read moreNetworking
Werden Sie zum Netzwerker und gewinnen Sie Kunden, Beeinflusser und Partner. Bauen Sie eine langfristige Netzwerkstrategie auf und überzeugen Sie Meinungsmacher, sich aktiv für Sie einzusetzen.
Read morePreisverhandlung
Stellen Sie sich in Zukunft besser auf die Einkäufer/innen ein und führen Sie Preisverhandlungen aktiv durch ein besseres Rollenverständnis und einer überzeugenden Mehrwertargumentation zum Ziel.
Read moreNeukundenakquise und Elevator Pitch
Dieses Training hilft Ihnen dabei, einen strukturierten Akquiseprozess aus verschiedenen Medien wie Telefon, Mail und Besuchen aufzubauen und in kürzester Zeit mit einem Elevator Pitch zu überzeugen.
Read moreErfolgreich Telefonieren
Bereiten Sie Ihre Outbound-Calls noch besser vor und bauen Sie eine gute Gesprächsatmosphäre auf. Beim praxisorientierten Telefontraining behandeln wir Einwände und lernen, nutzenorientiert zu argumentieren.
Read moreSolution Selling
Entdecken Sie das Prinzip “Solution Selling” für sich und wie Sie mit einer guten Kundenanalyse lösungsorientierte Angebote für alle Entscheider im Buying Center entwickeln.
Read moreEinwandsbehandlung & Abschlüsse
3-Stufen-Modell: Methodisch richtiges Vorgehen in der Einwandbehandlung Vorwände und Einwände unterscheiden Einwände nutzen Persönliche Einstellung Empathie und Dominanz im Wechsel Win-Win-Ergebnisse erreichen Abschlussstärke von innen heraus
Read moreErfolg im Verkauf: Leader
Verstehen Sie die Rolle der Führungskraft im Verkauf und die Arten der Vertriebsführung. Dieses Training ist besonders für Führungskräfte geeignet, die Motivation, Leistung und Teamentwicklung aktiv fördern möchten.
Read moreThis could also suit your goals
Get personalized tips from the 1:1 sales coaching
In the workshop, you will learn the basics of successful sales and receive practical advice. With a personal 1:1 sales coaching you go one step further: You embed the knowledge into your personal sales process. The coach is provider of feedback and a sparring partner and accompanies you during customer meetings and reflects your effect on your customers. We then jointly work out steps on how to achieve the desired changes – always in line with your particular sales personality.
- Coaching & feedback in sales meetings
- Adjustment to personality
- Develop & promote your talents
Discover your strengths in sales with the DNDW-Test®.
Avoid awkward sales conversations without results. Learn how to better adapt to difficult customers and ideally align mutual interests. Take the DNDW-Test® and find out more about your salesperson type!
- Get to know your own basic attitude
- Discover strengths & weaknesses in the sales conversation
- Adjustment to different types of customers
5 reasons to choose Lorenz-Seminare as your sales instructor
Inhouse or online
Our seminars are ideally held on your premises to give employees new input in a familiar environment. In this way, the learned knowledge is consolidated and can be directly implemented in everyday life. Alternatively, we also offer the possibility to do courses online via web meeting – without losing the usual quality or reducing the amount of practical content.
B2B relation
Many of our customers operate in the B2B sector. This is where professional partners come together to make business happen. A high level of qualification is one of the most important keys to success here. Our B2B sales trainings are the best-in-class: focused, customizable, future-oriented, motivating and top-organized, and all this worldwide.
Customized seminars
All our trainings are based on professional tools, techniques, as well as self-developed innovative methods and can be completely customized to the specific characteristics, goals and needs of our clients. This ensures top services at a scalable budget.
Internationally
Today, the economy is almost completely globalized. This is something we have also adjusted to in terms of training. Wherever you want to advance qualification in your company, we support you with multilingual and intercultural experience. All over Europe, in Asia, the Middle East, North or South America – you need the highest training quality, we deliver.
Personally
Our team is dedicated to support you and your company in all project steps of further education-oriented human resources development. It is our mission to bring your company forward in a significant way. This also includes innovative knowledge and inspiring learning methods, as well as great exercise management.
Convinced?
If you have any questions about the seminars or would like a program tailored specifically to your needs, we will be pleased to assist you. We are looking forward to meeting you!